For any business, online presence is an absolute must. And that is nearly impossible without SEO.
We spoke to Jesse Tutt, the founder of Guru SEO Services, a digital marketing agency that has been helping businesses grow their online presence through SEO and web optimization, as well as advertising services, since 2020.
The agency currently has 8 employees, all working remotely from all over the world, together with several on-call freelancers.
Now, the work they do is far from simple, and they wouldn’t be able to do it without some help to stay organized. And that’s exactly where Plaky comes in.
Plaky helped Guru SEO Services organize their clients, tasks, workflow, and collaboration. Let’s dive into the details!
How Guru SEO Services discovered Plaky
Plaky is not Jesse’s first run-in with project management software. As he tells us, he and his team used 2 other tools before discovering Plaky — Trello and monday.com — but those “didn’t work out for [them] in the long run”.
“Neither platform had the features we needed on their Basic plans — which always meant upgrading and getting bigger plans.”
Jesse states that the reason for constantly switching plans arose from their company’s growth.
“As our organization grew, keeping up with constant changes and plans became too time-consuming and impractical. Plaky has helped keep all of our projects, tasks, and projections in one place.”
No one would like to see their organization’s growth as a hindrance — so Guru SEO Services realized the solution to their challenges would be a PM tool that you can easily use while scaling. After struggling with other PM tools, they came across Plaky and decided to give it a go.
“One of our developers actually learned about Plaky and recommended it because she felt it would be the best platform for an organization of our size. After doing due diligence, I discovered that all of Plaky’s features line up with how we structure our work and what we require for our in-house organization.”
What ultimately tipped the scale in Plaky’s favor was the fact that the app is, in Jesse’s words, “similar to monday.com — and without bloatware.”
How Plaky helps Guru SEO Services organize their work
Any completely remote organization understands the importance of a great PM tool, and Guru SEO Services is no different. After discovering Plaky, they have been nothing but satisfied, confirming that since starting to use Plaky in October 2022, the benefits they’ve seen thus far have been incredible.
So, what is it about Plaky that makes it so useful to Jesse’s team?
#1 Easy daily task tracking
For remote teams that manage multiple projects at once, it’s useful to have insight into their tasks and progress tracking — all in one place.
As Jesse tells us, Plaky has helped Guru SEO Services better organize their tasks, providing Jesse with “great insight into what [his] team does on a daily basis, what they’re working on, and how each project is progressing.”
Jesse mentions that they found many board functionalities useful, but points out the filter option as most valuable to his team.
In Plaky, you can filter tasks however you want — according to who created them, when they were created, or any custom field on the board.
#2 Long-term progress tracking
Besides giving Jesse and his team insight into their daily project activities, Plaky also helps them see the bigger picture.
“On a more long-term basis, we can see what services we’ve provided for each client, how we’ve progressed, and how they progress with us.”
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Guru SEO Services’ favorite Plaky features
Plaky has helped Jesse’s team track their progress and organize their work more efficiently. One feature was instrumental in all of that, according to Jesse — board creation and organization, which contributes to “easier project management and gives everyone a great insight into the entire process.”
As Jesse mentions, they create a Plaky board for each new client, making it easy to track tasks for that specific client. This also means that, in the long term, every task that was completed for that individual will be stored in the same place.
“We use task creation and progress tracking on a daily basis. When we get a new client, we create a board and assign tasks based on the service we’re providing for them. One of the best things about Plaky is that we have everything posted clearly, including status, due dates, labels, and additional commentary.”
As Jesse further highlights, every task can have columns (fields) that help track its essential information. This allows you to see everything clearly and quickly, as well as get a clear overview of your board — which Jesse emphasizes as one of Plaky’s strengths.
Who would Guru SEO Services recommend Plaky to?
Working in digital marketing means Jesse has plenty of interactions with small and medium-sized businesses. With insight into their methods of work, Jesse says he is always happy to recommend Plaky to them:
“Most of our clients and partners have small to medium-sized companies themselves. Sometimes, they’re on the lookout for better task management systems and ask us for advice — which is when I recommend Plaky.”
Improve your remote team’s efficiency with Plaky
As he mentioned previously, Jesse’s team is completely remote — they also handle multiple projects for a large number of clients.
Keeping track of so many variables is difficult — and as a remote team, you need to rely on software that will keep all relevant task information organized.
Jesse’s team now thrives with Plaky thanks to its versatile task and project management features, including:
- Quick board creation — from scratch or from a template, to start work on your project immediately,
- Task filters — to quickly find any task you need, and
- Board automations — to eliminate repetitive work.
So, take inspiration from Jesse and streamline your project workflow by finding the right PM tool for you.
Get started with Plaky