{"id":14227,"date":"2025-09-04T10:11:53","date_gmt":"2025-09-04T10:11:53","guid":{"rendered":"https:\/\/plaky.com\/blog\/?p=14227"},"modified":"2026-04-14T10:27:19","modified_gmt":"2026-04-14T10:27:19","slug":"project-brief","status":"publish","type":"post","link":"https:\/\/plaky.com\/blog\/project-brief\/","title":{"rendered":"How to Write a Project Brief: Definition + Steps + Template"},"content":{"rendered":"\n<p>Imagine this \u2014 you\u2019re launching a project. You wrote an extensive project plan, shared it with your team, and covered everything in it. And we mean <em>everything.<\/em><\/p>\n\n\n\n<p>No room for error, right? But then, not a day passes, and you get swarmed with questions \u2014 fairly simple ones, at that. All the answers are in the plan, but your team can\u2019t seem to find them easily.<\/p>\n\n\n\n<p>That\u2019s why the project brief exists \u2014 to give all the stakeholders easy access to key project information.<\/p>\n\n\n\n<p>So how do you write one? Let\u2019s take a look at what a project brief is, how to write it, and even offer a template you can use.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"600\" src=\"https:\/\/plaky.com\/blog\/wp-content\/uploads\/2025\/09\/Brief-cover.jpg\" alt=\"Project brief - cover\" class=\"wp-image-14231\" srcset=\"https:\/\/plaky.com\/blog\/wp-content\/uploads\/2025\/09\/Brief-cover.jpg 1200w, https:\/\/plaky.com\/blog\/wp-content\/uploads\/2025\/09\/Brief-cover-600x300.jpg 600w, https:\/\/plaky.com\/blog\/wp-content\/uploads\/2025\/09\/Brief-cover-1110x555.jpg 1110w, https:\/\/plaky.com\/blog\/wp-content\/uploads\/2025\/09\/Brief-cover-768x384.jpg 768w, https:\/\/plaky.com\/blog\/wp-content\/uploads\/2025\/09\/Brief-cover-18x9.jpg 18w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n<\/div>\n\n\n<h2 id=\"what-is-a-project-brief\" class=\"wp-block-heading\">What is a project brief?<\/h2>\n\n\n\n<p><strong>A project brief is a concise document that shows the most important information about your project. <\/strong>You use it to give key <a href=\"https:\/\/plaky.com\/learn\/project-management\/stakeholder-in-project-management\/\" target=\"_blank\" rel=\"noreferrer noopener\">project stakeholders<\/a> an insight into the project goals and responsibilities, without bogging them down with too much detail.<\/p>\n\n\n\n<p>As with most other project documents, you want to complete the brief before your project kicks off. Still, you should create the project brief last \u2014 only after the project\u2019s been approved, and right before it begins.<\/p>\n\n\n\n\n<div class=\"container plaky-gradient-default pt-5 ps-lg-5 z-0 mb-5 pb-lg-4 pr-0\" >\n    <div class=\"d-flex flex-column flex-lg-row align-items-center justify-content-center justify-content-lg-between gap-1 gap-lg-5\">\n        <div class=\"banner-text text-center text-lg-start text-white\">\n            <span class=\"translation-block lh-1 fs-16 text-white\">\n                Implement your project with Plaky            <\/span>\n            <p class=\"translation-block mw-300 fs-12 mb-2\">Make sure your project flows as your brief intended&nbsp;\u2014 track progress, assign tasks clearly, and lead your team to success with Plaky by CAKE.com!<\/p>\n            <div class=\"cta-btns pt-4 d-flex align-items-center justify-content-center justify-content-lg-start gap-4 mb-4 mb-lg-0\">\n                <a aria-label=\"Sign up\" href=\"https:\/\/app.plaky.com\/signup\" class=\"btn rounded py-1 px-2 fs-12 btn-light\">\n                    Sign up                <\/a>\n                                <a aria-label=\"Learn more\" class=\"text-white px-2 fs-12\" target=\"_blank\" href=\"https:\/\/plaky.com\">\n                    Learn more                <\/a>\n                            <\/div>\n        <\/div>\n        <picture>\n            <source srcset=\"https:\/\/plaky.com\/blog\/wp-content\/themes\/cake-blog\/theme\/images\/banners\/default@2x.png 2x\" alt=\"Plaky logo\" media=\"(min-width: 998px)\" \/>\n            <img decoding=\"async\" class=\"max-w-350 img-fluid px-lg-0\" src=\"https:\/\/plaky.com\/blog\/wp-content\/themes\/cake-blog\/theme\/images\/banners\/default.png\" alt=\"Plaky screenshot\" \/>\n        <\/picture>\n    <\/div>\n<\/div>\n\n\n    \n\n\n\n<h3 id=\"project-brief-vs-project-charter\" class=\"wp-block-heading\">Project brief vs. project charter<\/h3>\n\n\n\n<p><strong>The main difference between the project brief and project charter is that the <\/strong><a href=\"https:\/\/plaky.com\/learn\/project-management\/project-charter\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>project charter<\/strong><\/a><strong> is used to approve the project, while the brief is written after the project\u2019s been approved.<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th><\/th><th class=\"has-text-align-left\" data-align=\"left\"><strong>Project brief<\/strong><\/th><th class=\"has-text-align-left\" data-align=\"left\"><strong>Project charter<\/strong><\/th><\/tr><\/thead><tbody><tr><td><strong>When is it written?<\/strong><\/td><td class=\"has-text-align-left\" data-align=\"left\">After the project\u2019s been approved and before the start of the project.<\/td><td class=\"has-text-align-left\" data-align=\"left\">Before the project\u2019s been approved.<\/td><\/tr><tr><td><strong>Why is it written?<\/strong><\/td><td class=\"has-text-align-left\" data-align=\"left\">To give your team and stakeholders an overview of the key project information.<\/td><td class=\"has-text-align-left\" data-align=\"left\">To be presented to key stakeholders or clients so you can agree on a <a href=\"https:\/\/plaky.com\/learn\/project-management\/scope-in-project-management\/\" target=\"_blank\" rel=\"noreferrer noopener\">project scope<\/a> and get the project approved.<\/td><\/tr><tr><td><strong>How detailed is it?<\/strong><\/td><td class=\"has-text-align-left\" data-align=\"left\">Little to no detail \u2014 as direct and concise as possible.<\/td><td class=\"has-text-align-left\" data-align=\"left\">Mild detail \u2014 detailed enough to be reviewed and approved, but without the nitty-gritty.<\/td><\/tr><tr><td><strong>Who is it written for?<\/strong><\/td><td class=\"has-text-align-left\" data-align=\"left\">For your team and stakeholders.<\/td><td class=\"has-text-align-left\" data-align=\"left\">For key stakeholders.<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h3 id=\"project-brief-vs-project-plan\" class=\"wp-block-heading\">Project brief vs. project plan<\/h3>\n\n\n\n<p><strong>The key difference between the project brief and the <\/strong><a href=\"https:\/\/plaky.com\/learn\/project-management\/project-management-plan-templates\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>project plan<\/strong><\/a><strong> is in the level of detail<\/strong> <strong>\u2014 while the brief is \u2014 well&nbsp;\u2014 brief, the project plan is highly detailed, and contains all information on the project.<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th><\/th><th><strong>Project brief<\/strong><\/th><th><strong>Project plan<\/strong><\/th><\/tr><\/thead><tbody><tr><td><strong>When is it written?<\/strong><\/td><td>After the project plan has been outlined.<\/td><td>After the project charter, in the planning phase of the project life cycle.<\/td><\/tr><tr><td><strong>Why is it written?<\/strong><\/td><td>To give your team and stakeholders an overview of the key project information.<\/td><td>To give your team and stakeholders access to all project information, from the most to least important.<\/td><\/tr><tr><td><strong>How detailed is it?<\/strong><\/td><td>Little to no detail \u2014 as direct and concise as possible.<\/td><td>High detail \u2014 a compilation of all project information.<\/td><\/tr><tr><td><strong>Who is it written for?<\/strong><\/td><td>For your team and stakeholders.<\/td><td>For your team and stakeholders.<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p class=\"custom-btn\"><a href=\"https:\/\/app.plaky.com\/signup\" target=\"_blank\" rel=\"noreferrer noopener\">Share your project documents in Plaky<\/a><\/p>\n\n\n\n<h2 id=\"why-is-a-project-brief-important\" class=\"wp-block-heading\">Why is a project brief important?<\/h2>\n\n\n\n<p>The project brief is a crucial document \u2014 after all, without it, your team and stakeholders would have to sift through the project plan over and over again just to find the same 3 pieces of information.<\/p>\n\n\n\n<p>The key benefits of writing a project brief are:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Project clarity<\/strong> \u2014 The key information listed in your brief makes the project direction clearer and lets everyone know how they fit into the bigger picture.<\/li>\n\n\n\n<li><strong>Improved efficiency <\/strong>\u2014 When your team doesn\u2019t know key project details, they lose plenty of time trying to catch up, asking questions that should\u2019ve already been answered, etc.<\/li>\n\n\n\n<li><strong>Team cohesion <\/strong>\u2014 The brief gets your whole team on the same page, so they can work more fluidly. Once they know each other\u2019s roles, teamwork becomes a breeze.<\/li>\n\n\n\n<li><strong>Goal alignment <\/strong>\u2014 Once your team is familiar with everyone\u2019s responsibilities, they can work more effectively towards a common goal.<\/li>\n\n\n\n<li><strong>Stakeholder inclusion<\/strong> \u2014 You want to share the brief with your project sponsors, so they\u2019ll be reassured and informed on the project\u2019s direction.<\/li>\n<\/ul>\n\n\n\n<h2 id=\"elements-of-a-project-brief\" class=\"wp-block-heading\">Elements of a project brief<\/h2>\n\n\n\n<p>What should you include in your project brief then?<\/p>\n\n\n\n<p>Let\u2019s take a look at the key elements you need:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Description <\/strong>\u2014 A short, clear description of your project, stating why you\u2019re doing it and why it\u2019s relevant, plus an overview of the rest of your brief elements.<\/li>\n\n\n\n<li><strong>Goals<\/strong>&nbsp;\u2014 The results you want to achieve at the end of the project, whether that\u2019s a physical output, a change in your organization, an improved brand image, etc.<\/li>\n\n\n\n<li><strong>Responsibilities<\/strong> \u2014 How every team member will influence the result of your project (for example, who will handle result tracking, who will be responsible for quality control, etc.).<\/li>\n\n\n\n<li><strong>Target audience\/clients <\/strong>\u2014 Who will be using the final result of your project? Who commissioned it?<\/li>\n\n\n\n<li><strong>Timeline\/Milestones<\/strong> \u2014 The key steps your project needs to take, and the deadlines to achieve them.<\/li>\n<\/ul>\n\n\n\n<div class=\"wp-block-group pro-tip\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<p>\ud83d\udca1<strong>Plaky Pro Tip<\/strong><\/p>\n\n\n\n<p>Struggling with missed deadlines? Check out this useful article on how to deal with them and how to bounce back easily:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/plaky.com\/blog\/missed-deadlines-guide\/\" target=\"_blank\" rel=\"noreferrer noopener\">Missed Deadlines: How to Get Your Project Back on Track<\/a><\/li>\n<\/ul>\n<\/div><\/div>\n\n\n\n<h2 id=\"5-steps-to-write-a-perfect-project-brief\" class=\"wp-block-heading\">5 steps to write a perfect project brief<\/h2>\n\n\n\n<p>Now that we know all the necessary elements let\u2019s see how to approach each of them to get a high-level project brief.&nbsp;<\/p>\n\n\n\n<h3 id=\"1-write-a-project-summary\" class=\"wp-block-heading\">#1 Write a project summary<\/h3>\n\n\n\n<p>Usually, we tell you to write the project summary (in most cases, an executive summary) last. This makes it easier \u2014 you can only summarize a document <em>after<\/em> you\u2019ve written it.<\/p>\n\n\n\n<p>However, when you\u2019re writing the project brief, you already wrote every other project document \u2014 so you\u2019re just summarizing <em>them.<\/em><\/p>\n\n\n\n<p>This summary should include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>The problem or opportunity your project focuses on,<\/li>\n\n\n\n<li>How you\u2019ll tackle it,<\/li>\n\n\n\n<li>How the project ties into overall business goals, and<\/li>\n\n\n\n<li>A summary of your team, goals, target audience, and milestones.<\/li>\n<\/ul>\n\n\n\n<p>This gives everyone an idea of <em>why<\/em> your project is important, without wasting much of their time.&nbsp;<\/p>\n\n\n\n<h3 id=\"2-define-clear-goals\" class=\"wp-block-heading\">#2 Define clear goals<\/h3>\n\n\n\n<p>The best way to get your team on the same page is to set clear project goals. It gives your whole team an idea of what they\u2019re working towards, and your key stakeholders know what the project output should look like.When outlining project goals for your brief, think: \u201c<em>What should the end results of my project be?<\/em>\u201d&nbsp;<\/p>\n\n\n\n<p>But, keep in mind, you should avoid vague goals, like: \u201c<em>My team will lead a successful marketing campaign.<\/em>\u201d Instead, try to implement <a href=\"https:\/\/plaky.com\/blog\/smart-goals-project-management\/\" target=\"_blank\" rel=\"noreferrer noopener\">S.M.A.R.T. goals<\/a>. These goals are:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>S<\/strong>pecific,<\/li>\n\n\n\n<li><strong>M<\/strong>easurable,<\/li>\n\n\n\n<li><strong>A<\/strong>ttainable,<\/li>\n\n\n\n<li><strong>R<\/strong>elevant, and&nbsp;<\/li>\n\n\n\n<li><strong>T<\/strong>ime-bound.<\/li>\n<\/ul>\n\n\n\n<p>With this technique, your once vague goal would now sound something like this:&nbsp;<\/p>\n\n\n\n<p class=\"has-luminous-vivid-orange-background-color has-background\"><em>\u201cMy team will lead a social media marketing campaign focused on our new product, aiming to increase sales by 13% by December.\u201d<\/em><\/p>\n\n\n\n<p class=\"custom-btn\"><a href=\"https:\/\/app.plaky.com\/signup\" target=\"_blank\" rel=\"noreferrer noopener\">Track and achieve project goals in Plaky<\/a><\/p>\n\n\n\n<h3 id=\"3-outline-everyones-responsibilities\" class=\"wp-block-heading\">#3 Outline everyone\u2019s responsibilities<\/h3>\n\n\n\n<p>You need to clearly define everyone\u2019s roles and responsibilities within the project. This is crucial if you want to increase accountability in your team.<\/p>\n\n\n\n<p>When team members don\u2019t know who\u2019s accountable for a task or task group, they\u2019ll have the mindset of \u201c<em>I\u2019m not responsible for this, so I won\u2019t deal with it.<\/em>\u201d In short, they won\u2019t care as much.<\/p>\n\n\n\n<p>Another reason to include this element is improved collaboration. If a team member needs information about a certain part of the project, they can use the brief as a kind of phonebook \u2014 so they\u2019ll know exactly who to speak to.&nbsp;<\/p>\n\n\n\n<p>Say your team is working on the previously mentioned marketing campaign. A designer needs the exact measurements of a billboard they\u2019re designing. Using the brief, they can see exactly who oversees the billboard acquisition and ask them directly \u2014 no need to use the PM as a walkie-talkie.<\/p>\n\n\n\n\n<div class=\"container plaky-gradient-landing-1 pt-5 ps-lg-5 z-0 mb-5  \" >\n    <div class=\"d-flex flex-column flex-lg-row align-items-center justify-content-center justify-content-lg-between gap-1 gap-lg-5\">\n        <div class=\"banner-text text-center text-lg-start text-white\">\n            <span class=\"translation-block lh-1 fs-16 text-white\">\n                Set clear responsibilities in Plaky            <\/span>\n            <p class=\"translation-block mw-300 fs-12 mb-2\">Struggling to make your team accountable? Set clear task ownership and improve accountability with Plaky by CAKE.com!<\/p>\n            <div class=\"cta-btns pt-4 d-flex align-items-center justify-content-center justify-content-lg-start gap-4 mb-4 mb-lg-0\">\n                <a aria-label=\"Sign up\" href=\"https:\/\/app.plaky.com\/signup\" class=\"btn rounded py-1 px-2 fs-12 btn-light\">\n                    Sign up                <\/a>\n                                <a aria-label=\"Learn more\" class=\"text-white px-2 fs-12\" target=\"_blank\" href=\"https:\/\/plaky.com\">\n                    Learn more                <\/a>\n                            <\/div>\n        <\/div>\n        <picture>\n            <source srcset=\"https:\/\/plaky.com\/blog\/wp-content\/themes\/cake-blog\/theme\/images\/banners\/landing-1@2x.png 2x\" alt=\"Plaky logo\" media=\"(min-width: 998px)\" \/>\n            <img decoding=\"async\" class=\"max-w-350 img-fluid \" src=\"https:\/\/plaky.com\/blog\/wp-content\/themes\/cake-blog\/theme\/images\/banners\/landing-1.png\" alt=\"Plaky screenshot\" \/>\n        <\/picture>\n    <\/div>\n<\/div>\n\n\n    \n\n\n\n<h3 id=\"4-describe-the-target-audience-or-clients\" class=\"wp-block-heading\">#4 Describe the target audience or clients<\/h3>\n\n\n\n<p>When your teams are creating the project output \u2014 whether it\u2019s an app, a physical product, a marketing service, etc. \u2014 they need to create it with the target audience or specific client in mind.<\/p>\n\n\n\n<p>So, you need to outline your target audience in the project brief, by answering the following questions:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>What are your potential clients\u2019 struggles or issues you\u2019re trying to solve?<\/li>\n\n\n\n<li>What are their needs\/wants?<\/li>\n\n\n\n<li>How tech-savvy are they?<\/li>\n\n\n\n<li>How experienced are they with the type of output you\u2019re creating?<\/li>\n<\/ul>\n\n\n\n<p>Of course, you can add any other project-specific questions you think are relevant.<\/p>\n\n\n\n<p>This\u2019ll help your team adjust the project output to fit your target audience perfectly \u2014 making your project more successful.<\/p>\n\n\n\n<h3 id=\"5-set-time-bound-milestones\" class=\"wp-block-heading\">#5 Set time-bound milestones<\/h3>\n\n\n\n<p>Your project goals are the results you want to achieve in the end \u2014 but that can be months, even years away. If there\u2019s no clear path set toward them, your team will stray pretty easily.<\/p>\n\n\n\n<p>That\u2019s why you need to set <a href=\"https:\/\/plaky.com\/learn\/project-management\/project-milestones\/\" target=\"_blank\" rel=\"noreferrer noopener\">project milestones<\/a>. They serve like stepping stones to your goals. Plus, they give your team something short-term to focus on.<\/p>\n\n\n\n<p>Then, set a <a href=\"https:\/\/plaky.com\/learn\/project-management\/project-timeline\/\" target=\"_blank\" rel=\"noreferrer noopener\">project timeline<\/a> based on those milestones. Give your team clear limits on when each step should be completed.&nbsp;<\/p>\n\n\n\n<p>This way, you, your team, <em>and <\/em>key stakeholders can easily track project progress by simply comparing what\u2019s been achieved to the milestone timeline in your brief.<\/p>\n\n\n\n\n<div class=\"container plaky-gradient-templates pt-5 ps-lg-5 z-0 mb-5 pb-lg-4 \" >\n    <div class=\"d-flex flex-column flex-lg-row align-items-center justify-content-center justify-content-lg-between gap-1 gap-lg-5\">\n        <div class=\"banner-text text-center text-lg-start text-dark\">\n            <span class=\"translation-block lh-1 fs-16 text-dark\">\n                Visualize your project timeline            <\/span>\n            <p class=\"translation-block mw-300 fs-12 mb-2\">Want to keep an eye on your timeline? Visualize your deadlines with Gantt charts in Plaky by CAKE.com, and make sure every task is on track!<\/p>\n            <div class=\"cta-btns pt-4 d-flex align-items-center justify-content-center justify-content-lg-start gap-4 mb-4 mb-lg-0\">\n                <a aria-label=\"Sign up\" href=\"https:\/\/app.plaky.com\/signup\" class=\"btn rounded py-1 px-2 fs-12 btn-primary text-white\">\n                    Sign up                <\/a>\n                                <a aria-label=\"Learn more\" class=\"text-black px-2 fs-12\" target=\"_blank\" href=\"https:\/\/plaky.com\">\n                    Learn more                <\/a>\n                            <\/div>\n        <\/div>\n        <picture>\n            <source srcset=\"https:\/\/plaky.com\/blog\/wp-content\/themes\/cake-blog\/theme\/images\/banners\/templates@2x.png 2x\" alt=\"Plaky logo\" media=\"(min-width: 998px)\" \/>\n            <img decoding=\"async\" class=\"max-w-350 img-fluid \" src=\"https:\/\/plaky.com\/blog\/wp-content\/themes\/cake-blog\/theme\/images\/banners\/templates.png\" alt=\"Plaky screenshot\" \/>\n        <\/picture>\n    <\/div>\n<\/div>\n\n\n    \n\n\n\n<h2 id=\"project-brief-template-example\" class=\"wp-block-heading\">Project brief template + example<\/h2>\n\n\n\n<p>Even though it\u2019s based on other documents, writing a project brief from scratch can be irritating. Worse yet, as you run more and more projects, starting with a blank paper every time is a real headache.&nbsp;<\/p>\n\n\n\n<p>That\u2019s why we made a nifty template for you that you can use as a Google Doc or a PDF.<\/p>\n\n\n\n<p>We also took the liberty to fill in the template with an example, so you can get an idea of what the elements of a project brief look like when described.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"788\" src=\"https:\/\/plaky.com\/blog\/wp-content\/uploads\/2025\/09\/Project-brief-example.png\" alt=\"Example of a project brief\" class=\"wp-image-14233\" srcset=\"https:\/\/plaky.com\/blog\/wp-content\/uploads\/2025\/09\/Project-brief-example.png 1200w, https:\/\/plaky.com\/blog\/wp-content\/uploads\/2025\/09\/Project-brief-example-457x300.png 457w, https:\/\/plaky.com\/blog\/wp-content\/uploads\/2025\/09\/Project-brief-example-1110x729.png 1110w, https:\/\/plaky.com\/blog\/wp-content\/uploads\/2025\/09\/Project-brief-example-768x504.png 768w, https:\/\/plaky.com\/blog\/wp-content\/uploads\/2025\/09\/Project-brief-example-18x12.png 18w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><figcaption class=\"wp-element-caption\">Example of a project brief<\/figcaption><\/figure>\n<\/div>\n\n\n<p><strong>Get this template: <\/strong><a href=\"https:\/\/docs.google.com\/document\/d\/1PHHYIURECYNEnBxEMzqJWXFG0cu5keIF4sJgRCD-CU0\/copy\" target=\"_blank\" rel=\"noreferrer noopener\">Doc<\/a>, <a href=\"https:\/\/plaky.com\/blog\/wp-content\/uploads\/2025\/09\/Project-brief-PDF-template.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">PDF<\/a><\/p>\n\n\n\n<h2 id=\"share-your-brief-and-implement-your-project-in-plaky-by-cake-com\" class=\"wp-block-heading\">Share your brief and implement your project in Plaky by CAKE.com<\/h2>\n\n\n\n<p>Once your brief is filled in and you share it with your stakeholders, it\u2019s time to start the project.<\/p>\n\n\n\n<p>But, you can\u2019t use the brief to lead the whole project. You can\u2019t use the project plan, either. It\u2019s too difficult to sift through it daily \u2014 that\u2019s why we write a brief in the first place.<\/p>\n\n\n\n<p>So what do you need to lead a successful project? You need <a href=\"https:\/\/plaky.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Plaky<\/a> by <a href=\"https:\/\/cake.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">CAKE.com<\/a>, the best reliable and affordable project management tool.<\/p>\n\n\n\n<p>Thanks to Plaky, clarity in your project doesn\u2019t stop with the brief. With <a href=\"https:\/\/plaky.com\/features\/fields\" target=\"_blank\" rel=\"noreferrer noopener\">custom fields<\/a>, you can make sure all relevant task information is categorized, no matter which industry you\u2019re in. You can also use the <em>Person<\/em> field to clearly assign responsibilities and task ownership, which increases accountability and team dedication.<\/p>\n\n\n\n<p>Then, you can make sure everything is going according to plan, with:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/plaky.com\/features\/chart-view\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Chart view<\/strong><\/a> \u2014 Set up colorful charts based on your project fields, with lots of customization and filtering options. Pretty neat for result tracking as your project nears its end.<\/li>\n\n\n\n<li><a href=\"https:\/\/plaky.com\/features\/summary\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Summary row<\/strong><\/a> \u2014 Get a quick, visual overview of an item group\u2019s progress. The summary row is particularly useful because you can view every field\u2019s state (for example, how many tasks are set with a certain status).<\/li>\n\n\n\n<li><a href=\"https:\/\/plaky.com\/features\/activity-log\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Activity log<\/strong><\/a> \u2014 Track each change made to your board. This helps you make sure everything is on track, avoid <a href=\"https:\/\/plaky.com\/learn\/project-management\/scope-creep-in-project-management\/\" target=\"_blank\" rel=\"noreferrer noopener\">scope creep<\/a>, and keep an eye on your project health.<\/li>\n<\/ul>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"671\" src=\"https:\/\/plaky.com\/blog\/wp-content\/uploads\/2025\/09\/Tracking-project-progress-with-Plakys-charts.png\" alt=\"Chart view in Plaky\" class=\"wp-image-14235\" srcset=\"https:\/\/plaky.com\/blog\/wp-content\/uploads\/2025\/09\/Tracking-project-progress-with-Plakys-charts.png 1200w, https:\/\/plaky.com\/blog\/wp-content\/uploads\/2025\/09\/Tracking-project-progress-with-Plakys-charts-537x300.png 537w, https:\/\/plaky.com\/blog\/wp-content\/uploads\/2025\/09\/Tracking-project-progress-with-Plakys-charts-1110x621.png 1110w, https:\/\/plaky.com\/blog\/wp-content\/uploads\/2025\/09\/Tracking-project-progress-with-Plakys-charts-768x429.png 768w, https:\/\/plaky.com\/blog\/wp-content\/uploads\/2025\/09\/Tracking-project-progress-with-Plakys-charts-18x10.png 18w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><figcaption class=\"wp-element-caption\">Tracking project progress with Plaky\u2019s charts<\/figcaption><\/figure>\n<\/div>\n\n\n<p>But, referring back to the brief to check your timeline every other day can get tedious. Plus, the brief doesn\u2019t offer a dynamic, visual overview of the whole timeline.<\/p>\n\n\n\n<p>Plaky, however, does \u2014 in the form of a <a href=\"https:\/\/plaky.com\/features\/gantt-chart\" target=\"_blank\" rel=\"noreferrer noopener\">Gantt chart<\/a>.<\/p>\n\n\n\n<p>With Gantt charts, you can get a timeline of your whole project \u2014 you can easily get an overview of all of your tasks and their deadlines, which helps you:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Identify bottlenecks,<\/li>\n\n\n\n<li>Manage and spot <a href=\"https:\/\/plaky.com\/blog\/work-overload\/\" target=\"_blank\" rel=\"noreferrer noopener\">work overload<\/a> in your team, and<\/li>\n\n\n\n<li>Check project progress at a glance.<\/li>\n<\/ul>\n\n\n\n<p>Then, you can adjust your tasks accordingly. Plus, Plaky\u2019s Gantt chart is highly customizable \u2014 with plenty of filtering options available. So, no matter how swamped with items your project gets, you\u2019ll find the exact info you need with no time wasted.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1110\" height=\"623\" src=\"https:\/\/plaky.com\/blog\/wp-content\/uploads\/2025\/09\/Managing-the-project-timeline-in-Plakys-Gantt-chart-view-1110x623.png\" alt=\"Gantt chart view in Plaky\" class=\"wp-image-14236\" srcset=\"https:\/\/plaky.com\/blog\/wp-content\/uploads\/2025\/09\/Managing-the-project-timeline-in-Plakys-Gantt-chart-view-1110x623.png 1110w, https:\/\/plaky.com\/blog\/wp-content\/uploads\/2025\/09\/Managing-the-project-timeline-in-Plakys-Gantt-chart-view-534x300.png 534w, https:\/\/plaky.com\/blog\/wp-content\/uploads\/2025\/09\/Managing-the-project-timeline-in-Plakys-Gantt-chart-view-768x431.png 768w, https:\/\/plaky.com\/blog\/wp-content\/uploads\/2025\/09\/Managing-the-project-timeline-in-Plakys-Gantt-chart-view-18x10.png 18w, https:\/\/plaky.com\/blog\/wp-content\/uploads\/2025\/09\/Managing-the-project-timeline-in-Plakys-Gantt-chart-view.png 1200w\" sizes=\"auto, (max-width: 1110px) 100vw, 1110px\" \/><figcaption class=\"wp-element-caption\">Managing the project timeline in Plaky&#8217;s Gantt chart view<\/figcaption><\/figure>\n<\/div>\n\n\n<p>And to top it off, you can include the project brief in your board thanks to Plaky\u2019s <a href=\"https:\/\/plaky.com\/features\/files\" target=\"_blank\" rel=\"noreferrer noopener\">file sharing<\/a>, so it\u2019ll be right at hand, whenever you need it.<\/p>\n\n\n\n<p>In the end, Plaky will help you translate your brief into a functional, successfully executed project.&nbsp;<\/p>\n\n\n\n<p><em>The brief is a vision of your project \u2014 make that vision a successful reality with Plaky by CAKE.com!<\/em><\/p>\n\n\n\n<p class=\"custom-btn\"><a href=\"https:\/\/app.plaky.com\/signup\" target=\"_blank\" rel=\"noreferrer noopener\">Sign up for free<\/a><\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The project brief is a short overview of key project information you can use to align your team and stakeholders. Learn how to write it and get a simple template!<\/p>\n","protected":false},"author":18,"featured_media":14238,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5],"tags":[],"class_list":["post-14227","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-project-management"],"acf":[],"_links":{"self":[{"href":"https:\/\/plaky.com\/blog\/wp-json\/wp\/v2\/posts\/14227","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/plaky.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/plaky.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/plaky.com\/blog\/wp-json\/wp\/v2\/users\/18"}],"replies":[{"embeddable":true,"href":"https:\/\/plaky.com\/blog\/wp-json\/wp\/v2\/comments?post=14227"}],"version-history":[{"count":11,"href":"https:\/\/plaky.com\/blog\/wp-json\/wp\/v2\/posts\/14227\/revisions"}],"predecessor-version":[{"id":17290,"href":"https:\/\/plaky.com\/blog\/wp-json\/wp\/v2\/posts\/14227\/revisions\/17290"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/plaky.com\/blog\/wp-json\/wp\/v2\/media\/14238"}],"wp:attachment":[{"href":"https:\/\/plaky.com\/blog\/wp-json\/wp\/v2\/media?parent=14227"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/plaky.com\/blog\/wp-json\/wp\/v2\/categories?post=14227"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/plaky.com\/blog\/wp-json\/wp\/v2\/tags?post=14227"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}